Some publicity seekers find TV the toughest medium to crack. Whether or not that’s true, it can also be the toughest medium in which to pull off a masterful appearance. Factors that have little or no impact on how well you come across print can sabotage your effectiveness on television. For example, when Caroline Kennedy attempted to explain why she wanted an appointment to … [Read more...]
Successful TV and Radio Interviews
Two concepts determine your relative success in answering questions during a television or radio performance: preparation and flexibility. In most cases you will not know the questions you will be asked during the interview. But if you know your topic and know beforehand what you want to get across to the audience, you will be able to perform more successfully. What makes a … [Read more...]