Google is cracking down on press releases – and that’s a good thing! Google wants to present information that people are searching for. That’s their mission. They want to do everything they can to prevent people from manipulating their results. That’s good news for people who are actively searching for your products and services. Google’s mantra is “If you can … [Read more...]
Using URL Titles for Promotion of a Website
When I created my Essays on the Craft of Dramatic Writing! website in the late 90's (the title a reflection on what I'd learned from Lajos Egri's The Art of Dramatic Writing), my main and only impulse about urls was that they be short. So, for example, my essay on the movie Lethal Weapon was wdetect.htm. Short and sweet, but it had no link to the actual title of the … [Read more...]
4 Killer Ebook Marketing Techniques That Really Work
Whilst there are people making a good living from selling information products anyone who has ever created an ebook will attest to the fact that the writing of the ebook is the easy part. The harder aspect is actually marketing your ebook and getting enough "ready to buy" traffic to your ebook sales page in order to make a decent income from your work. While each marketer … [Read more...]
Article Marketing As Well As Inbound Links To Get To Number 1
Backlinks have become essential while marketing an internet site. Why? For Google and also lots of the various other search-engines it implies exactly how crucial your website is. However initially you could be thinking about exactly what is a link. Backlinks is definitely clickable word or perhaps photo that brings one to still another internet site or the exact same web site … [Read more...]
Article Marketing Debate – Is the New Google Smack Down a Good Thing?
Every time Google changes its algorithms - it causes a frenzy among those internet marketers relying heavily on the search engines. The latest change made many marketers stock up on Maalox and Pepto Bismol as it made them literally sick to their stomachs. Google's latest change was an attack on article directories and content farms like Ezinearticles.com. You see, many … [Read more...]
How to Insert Meta Tags and Why
If your web page says Home, Default or the url of your website, THAT is what the search engines see and what YOUR prospective customers see when looking for your web page. Here's how to fix it.... What is a Meta Tag? A meta tag is special coded text that goes into the part of a web page referred to as the head. It allows search engines and, depending on the tag, visitors … [Read more...]
Choosing an Article Submission Service: Top 10 Questions You Should Ask Before Spending Your Hard Earned Dollars
Building your list and adding prospects to your sales funnel with article submissions is the hottest sales lead generation trend on the Web today. However, the article submission process is one of the most boring and tedious tasks around. That's why many authors, experts and businesses choose to outsource their article marketing efforts. … [Read more...]