Part five of a six part series on selling your books to organizations. See the rest of this series and other articles by Shel Horowitz. When you craft your pitch to the organization you want to partner with, keep these things in mind: Focus your inquiry/pitch not on why you want to do this for yourself, but on how it will benefit the organization (please see Part 3 of … [Read more...]

Part four of a six part series on selling your books to organizations. See the rest of this series and other articles by Shel Horowitz. The types of books needed by organizations are as varied as the organizations themselves. Just to peek at the tip of the iceberg; many others are possible: Local history (great for a bank, Chamber of Commerce, etc.) How-to (very … [Read more...]