Do you ever feel invisible in the sea of people who are out there marketing their book on the internet today? If so, trust me, you’re not alone! As exciting as it is to be living in the most innovative time in history and with all of technology’s advancements at our disposal, it’s not uncommon to feel stuck or confused about how to get ourselves out there in this crowded … [Read more...]
Online Book Marketing – Is It Effective?
If you have recently published a book or novel, you be pleased to know that the Internet can become your most valuable resource. There is controversy as to whether or not it is effective to market your book online, especially since so many people are reading content directly on the Internet or downloading e-books. However, you can make these tactics work to your advantage to … [Read more...]
How To Sell Your Books Online
Believe it or not, people do still read books! However, if you want to draw attention to your published work, then it is important to take it to the Internet. The Internet is a viable resource for valuable information, and many people are looking for great content to read in the form of books and e-books. One of the most important things to do as an author marketing your … [Read more...]
10 Ways for a Book Author to Share Free Content on the Internet
Selling Books Online from Your Own Website
I started selling my books online from my own website in 1998. For the first couple of years, more orders came in by phone than through the website. What often happened was that someone went to the website, decided to order the book, then called me on the telephone because they did not want to enter their credit card information on my website. This was probably a result of not … [Read more...]
Put Your Book Video on Video Sharing Sites
This is a follow up to Sarah's post, Get the Most Publicity Out of Your Book Video. Our world is bombarded by “media noise.” The messages trying to grab our attention are unending. To compete, publishers must jump in and try to grab some of the attention for their books. Book videos are one way to compete in the book-buying market to drive some attention to your books and … [Read more...]
How Authors Can Use Their Books as the Basis for an Internet Business
Get the Most Publicity Out of Your Book Video
Book videos, also know as book previews or book trailers™, have become increasingly popular as publishers look to media to promote books. Book videos can engage the viewer on multiple levels through images, music, words, and emotions. The goal of the book video is to give the viewer a quick look at the book with the intent of hooking them into reading the book. As with any … [Read more...]
Tips for a Successful Email Blast for Your Book
Email marketing is an easy, cheap way to get your message out. Once you have your mailing lists compiled you can use them to send out email blasts. You can also have a sign up box on your website where people can join your email list to be notified of new products, announcements or anything you want to tell them. When I was coming out with the Second Edition of my first … [Read more...]
Book Marketing Tips: How to Build Your Email List & Sell More Books in 6 Months
Article marketing is the best book sales lead generation technique on the Web today. Unfortunately, many authors writing articles on the Web fall short in their book marketing efforts. They simply can't get people to visit their websites to buy their books. … [Read more...]