Facebook is one of the world’s highest traffic websites, and those visitors tend to spend a tremendous amount of time on the site. This makes for somewhat of a captive audience, and yours ads will often get a lot more attention than ads on other websites. There are a number of subjects Facebook doesn’t allow, so you need to be sure your book, and your graphics, adhere to … [Read more...]
Promote Your Kindle Ebook and Make More Sales
Looking for some quick and effective ways to promote your Kindle ebook? Use these ideas to increase awareness and sales. Blog tours are a great way to attract attention to your new book. You can arrange to do a blog tour in advance by contacting blog owners whose audiences would be interested in your ebook. You can offer to provide them with a guest post, a review copy of … [Read more...]
Marketing with Relationships
Everyone wants to be a successful author - even people who've never written a book. Mention television and movie deals and people even start salivating. But those of us who have actually published know there is a vast distance between getting an ISBN number and actually selling books. For most of us the numbers, at least in the early days, are so few and far between that we … [Read more...]
How To Use Facebook To Market Your Book
Facebook is a great marketing tool for any author and if you’re not using it, you’re losing sales! Using Facebook for book publicity is both easy and effective and following these few simple steps will help boost your sales and expand your market. STEP 1. Create a “Fan Page” for your book What is the first thing you do after reading a good book? You tell people about … [Read more...]
10 Ways to Rock on Social Media and Still Have a Life
It's true: social media is here--and there goes your life! Well, maybe not entirely but it sure seems that way sometimes, doesn't it? If you've held off joining the social media party because you were worried about what a time suck it would be, take heart! There are a lot of authors who feel the same way. I speak at conferences all the time and at almost every event I get at … [Read more...]
How to Use Facebook Groups to Promote Your Book
Writing a book is no easy feat. It can take months or even years of your life to finish writing and editing your masterpiece. And once your tome is complete, you will probably face an uphill battle in getting it out to the public. In bygone days, publishers were responsible for promoting your work, sending it around to retailers, and setting up readings, interviews, and … [Read more...]
Bloggers and Social Media Producers – The New Influencers
Bloggers have influence and major players are reaching out to influence them. Consider these events at BlogWorld: General David Patraeus took time out from defending our country to welcome people to BlogWorld and to thank bloggers for supporting the troops and their families. BlogWorld held a separate track for military blogs. Other tracks were for business, … [Read more...]
Making the Most of Social Media
Social media, according to many entrepreneurs, is the best thing that ever happened to small business. It streamlines market research, makes it easier to locate valuable contacts, allows for completely-free-of-charge “advertising,” and helps new customers find you. However, as with any popular venue it’s easy to pass unnoticed unless you work hard to stay visible. If your … [Read more...]
How to Plan a Virtual Party
Planning a Virtual Book Launch, a Virtual Book Birthday or a Virtual Book Tour are great compliments to a book marketing campaign. They are free, effective, and can stick around in the blogsphere forever to immortalize your book and marketing efforts. Anyone can throw a Virtual Party for any reason and the set up is fun and free. CREATE A PARTY WEBSITE Do this at least … [Read more...]
Keep a Personal Touch Online: Social Networking Tips for Writers
Have you ever had someone tell you they were slammed with work, only to find their Facebook page full of frequent frivolous activity? Or maybe you have been surprised by a rude, off-the-cuff remark on Twitter? Social networking offers boundless potential for authors and writers to promote their works to a wide audience online. Just remember to avoid some common etiquette … [Read more...]