What is your most recent book? Tell us a bit about it. Due Diligence for the Financial Professional 2nd Edition An entertaining and hands on guide to the Due Diligence Process! This book covers the traditional concepts such as Background Checks, Financial Investigations, and Money Laundering, and includes 7 comprehensive lists and questionnaires, as well as new areas … [Read more...]
Dr. Tom Anastasi – The Successful Entrepreneur
What is your most recent book? Tell us a bit about it. In The Successful Entrepreneur, I lay out a detailed roadmap for prospective business owners to minimize risk and maximize their potential for success: The Start Up section covers marketing research to explore the viability of your product, determining your company’s budget, and getting start up capital (without … [Read more...]
Madeline Bailey – Radically Simple Accounting
What is your most recent book? Tell us a bit about it. Radically Simple Accounting Everyone who is self employed needs to learn accounting—it’s the language of business. If you own a business, or receive a 1099, you’re self-employed. But most accounting books are rigid and boring. Radically Simple Accounting introduces a new way to learn accounting that is easy to learn. … [Read more...]
POD for Profit: More on the NEW Business of Self Publishing, or How to Publish Your Books With Online Book Marketing and Print on Demand by Lightning Source
CreateSpace uses it. Lulu.com uses it. So do AuthorHouse, iUniverse, Xlibris, and almost every other self publishing company in the U.S., Canada, and the U.K. What is it? Lightning Source, the printer and distributor at the heart of the "print on demand" industry. For the work those companies can't handle themselves, it's Lightning they most often depend on. So, why pay a … [Read more...]
Melanie Rembrandt – Simple Publicity
What is your most recent book? Tell us a bit about it. Simple Publicity provides a simple, easy to follow guideline for doing your own public relations. You’ll learn how to use the power of the press to boost sales, awareness and credibility for your business or organization fast, without spending a lot of money. Tell us something about yourself. In addition to being … [Read more...]
Carol Flammer – Social Media for Home Builders
What is your most recent book? Tell us a bit about it. My most recent book is Social Media for Home Builders: It's Easier Than You Think!, a handbook designed to help home builders, remodelers and others in the building industry create a social media program from the ground-up. Really, it’s helpful for any business interested in building a social media presence. Tell us … [Read more...]
Larry Williams – Customer Service A to Z
What is your most recent book? Tell us a bit about it. My book is called Customer Service A to Z. It offers a “tell it like it is” approach to the imperfections that we all have as customer service representatives. Most of us tend to think of customer service as only the face-to-face interactions that we have with customers. The reality is, customer service has more to do … [Read more...]
LinkedIn Marketing Debate – Should You Think of Your LinkedIn Profile as a Resume
Recently I read a LinkedIn article for small business owners that stated, "You should think of your profile as an online resume." I could not disagree more. And, when you are done reading this article, let me know what you think! Now, while you think whether or not your LinkedIn profile should be regarded as a resume, let me ask you: When was the last time you read an … [Read more...]
Edie Tolchin – Sourcing Smarts
What is your most recent book? Tell us a bit about it. Sourcing Smarts: Keeping it SIMPLE and SAFE With China Sourcing and Manufacturing - is a no frills, do-it-yourself guide to China sourcing and manufacturing, geared towards inventors, first-time importers and entrepreneurs. It’s a “China Sourcing 101” manual in easy, no-nonsense language, covering everything you’ll need … [Read more...]
Becky Sheetz-Runkle – Sun Tzu for Women
What is your most recent book? Tell us a bit about it. Sun Tzu for Women: The Art of War for Winning in Business is the businesswoman’s guide to success, based on the masterpiece of military strategy, The Art of War. Many men know this classic well and are using it to be more effective leaders and implementers. Women, however, have a great deal to learn from Sun Tzu because, … [Read more...]