Tell us a bit about yourself and your most recent book. Managing Project Stakeholders, my most recent book, is based on my journey to find a better way to manage people during times of change. As a business consultant focused on transforming the way organizations do their work I found myself regularly engaged in hairy interpersonal situations. I had been trained on strategy, … [Read more...]
5 Tips to Promote Your Business Book
The business book market is ever-growing and highly competitive. To be successful, you must know your product, flex your expertise muscles, and keep your book relevant. 1. Start promoting to your niche business market first: Have you written a finance book? Start by promoting your book to finance media. Is your book a ‘how to’ for small businesses? Begin by pitching your … [Read more...]