What is your most recent book? Tell us a bit about it.
Put It In The Bag: Guide for Entrepreneurs to Market in Gifts Bags For FREE at meetings, conferences, and events all over the world.
When the recession hit me hard in 2008 I started to learn how to use PR sites like Help A Reporter Out and on Fridays and now Wednesday and Fridays they have a section called Gift Bag Requests.
I never started networking to meeting and event planners thinking there were benefits. I just wanted to give back with my inspirational Derricknyms. Once I learned more about gift bags 3 things came to mind and they were networking opportunities, building relationship and tax exemptions.
1. Networking. When I started receiving the gift bag requests I quickly realized that these opportunities were not just in the United States. I have been promoted in gift bags at over 100 events and also in Canada, U.K., and Sweden. Marketing in gift bags is one of the most creative ways to be able to introduce your products and services to buyers and decision makers all over the world.
2. Business Relationships. The second lesson I learned is that when someone gets a chance to see what you can do they are more willing to come back and do business with you. Energy Up asked me to do Derricknyms for students who were graduating the program. This great organization empowers youth learn to a healthier lifestyle. Research Energy Up at http://www.energyup.org. Representatives from Energy Up continue to do business with me based on the relationship that was started in the gift bags.
3. Tax Breaks. The third valuable lesson I learned is that when you give to major organizations like Big Brothers Big Sisters, Boy Scouts of America and Girls, Inc, they write you a letter stating and documenting your contribution. This document is presented to the one that does your taxes.
Tell us something about yourself.
I’m originally from Rantoul, IL and have received a B.A. in Business Administration from Tennessee State University. At TSU I helped start the Wall Of Excellence Scholarship and Development Fund where we have helped raise over $500,000.00. I have been writing books since 2000.
Recently I helped develop a free app for Android market called Motivation To Your Mobile where each weekday morning an original quote is sent right to your cell phone. For more information go to http://www.MotivationToYourMobile.com and to download the app go to http://tinyurl.com/4tkaw7z
What inspired you to write this book?
I started to see success and opportunities by submitting to gift bag requests and wanted others I knew to see the same results in their business.
How did you choose the title?
I chose the title Put It In The Bag as it was fitting and at the same time I was writing the book there was a hit song on the air called Throw It In The Bag by Fabolous and The Dream. Here is a link to their work http://www.youtube.com/watch?v=zJOeXh6HyvU
What obstacles did you encounter in getting this book published? How did you overcome them?
Only obstacle was finding the time to write. I overcome this obstacle by setting time aside each day to write until I completed the book.
How did you get started?
I was able to get started by visualizing what the book would be like in my mind and then by transferring my ideas to paper.
Do you have any writing rituals?
I always write major ideas on paper before they make it to the computer.
Did you learn anything from writing and publishing this book? What?
I learned that the little things that you know can be turned into nuggets of knowledge that can help others grow.
If you were doing it all over again, what would you do differently?
I wouldn’t change anything I learn through the good and bad in my life.
What types of books do you like to read? Who are your favorite authors?
I like self help books and the reason is I’m inspired by helping others and reading about how others have become successful. I constantly read The Maxwell Leadership Bible by John C. Maxwell.
Are you working on your next book? What can you tell us about it?
My next book is called 1 WORD Is All It Takes and it takes you through a process of where you Find your word so you can one day Live your word.
What is the best advice you could give other writers about writing or publishing?
Keep writing. You have other stories in you or techniques that you have learned that can help others.
Who is the perfect reader for your book?
Professional Women ages 30 to 60.
Where can readers learn more about you and your book?
Readers can learn more about Derrick Hayes at http://www.DerrickHayes.com.