People always judge a book by its cover. You have a great cover, right? That’s one of the most important ways to capture people’s attention when they’re searching through Amazon or any bookseller trying to find a book that interests them. After looking at a cover, the next thing people do is look at the book’s blurb, or description. Creating a great description is a … [Read more...]
Use Your Kindle Books to Build an Email List
Authors can make a good living by publishing ebooks for Amazon Kindle. However, there is one big drawback to selling via the Kindle marketplace. It means giving up control of the marketer’s greatest asset: The customer list. Think about it… If you sell your own ebooks on your own website, then you get the names and email addresses of every single person who purchases your … [Read more...]
How Authors Can Use Listmania to Promote Their Book
As a book publicist I am always on the lookout for effective inexpensive ways to reach book buyers. One way is to tap into the power of Amazon by using Listmania lists. How? Listmania is a free marketing tool that allows all Amazon account holders to create a list of their favorite things such as books. It is ideal for authors to list their own book on their list along with … [Read more...]
Amazon and Twitter Make it Easier to Buy Books via #AmazonCart
A new way to use the power of Amazon and Twitter together was announced recently that should help authors sell more books. It's called #AmazonCart and it combines the best elements of Twitter with the shopping and buying power of Amazon. The way it works is that whenever anyone sees a tweet containing a product on Amazon and wants to purchase they simply reply and type the … [Read more...]
5 Ways to Sell More Kindle Books
Just listing your book in the Kindle marketplace doesn’t guarantee sales. You need to give your sales a jump start, and the five tips here will help you do exactly that! 1) Choose good keywords. Using the right keywords in your listing as well as the book title itself (if possible) can help searchers find your book. So how do you find the keywords that will help people … [Read more...]
How To Publish Your Blog to Amazon’s Kindle – Step-By-Step Instructions
Publishing to Kindle has always been a great way to build royalty income and a fan base. But one very smart play is to publish content to Kindle that already exists or is being published elsewhere. Alas, Amazon has a solution for this too. Fact is, now bloggers of all genres can publish their blogs to the Kindle device. Plus, bloggers stand to make 35% royalty of either … [Read more...]
Why Amazon Optimization Matters
It is now easier than ever for authors to self-publish and manage their Amazon book sales. This is true for both physical books and e-books. This is also a double-edged sword for new authors as the competition to get noticed by readers on Amazon gets more difficult with thousands of new books added each day. From the moment your book is available on Amazon, it is vital that … [Read more...]
Kindle Countdown Deals – Put Your Kindle Book on Sale to Sell More
Amazon has announced the Kindle Countdown Deals program for Kindle in the US and UK that allows authors and publishers to offer limited-time promotional discounts on Kindle-exclusive books, including those in the KDP Select program. Customers can see the regular price and the promotional price on the book’s detail page. A countdown clock, telling them how much time is left at … [Read more...]
How I Became A Kindle Bestselling Author
I recently launched two business books in a series on Kindle as an experiment. I wanted to see if all the Kindle hype was for real. To my delightful surprise, within just hours they reached #1 and #2 on the Amazon Kindle Bestseller list for the Business>Marketing section. I was thrilled! I want to take you through, step-by-step exactly how I achieve this. By the … [Read more...]
Creating Links to Your Author Central Page on Amazon
The easiest way to help customers find all of your books and ebooks on Amazon.com is to send them to your Author Central page. Author Central is, as the name implies, a hub where customers can learn all about you and find all of your published works, including print books, audio and Kindle ebooks. As you add new titles, your Author Central page is updated. Linking to your … [Read more...]