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3 Questions on Media and PR with 3 Fabulous Answers

March 17, 2010 by Sally Shields

Q: Okay, so what is the #1 secret for getting PR? A: Be Timely, and have a great Hook! Here are two examples of how I got booked by being timely: I was able to successfully use the #1 secret to getting PR by being timely– and got 2 immediate bookings. First I was quoted in MomLogic.com (which is an offshoot of AOL Living) with this pitch during the primaries: Joe … [Read more...]

Top Secrets to FREE Publicity

November 12, 2009 by Sally Shields

In order to leverage your authorship into a ton of free publicity, here are a few tips and tricks that can help you succeed faster, smarter and won't break your bank. Remember, you are in it for the long haul, and your book should mainly be thought of as a tool to enhance and further your business, and to help give you more credibility as an expert in your chosen field. Okay, … [Read more...]

The 3 Types of Publishing – Pros and Cons

July 23, 2009 by Sally Shields

… [Read more...]

What Economic Crisis?

July 20, 2009 by Sally Shields

1. Do What you Love When you are doing something that takes you into what Deepak Chopra calls "Timeless Awareness" you will get supercharged and not think about time or money. It will bring you internal satisfaction that transcends the fleeting negative feelings that come with thinking about money or the lack-thereof. 2. Partner with a Non-Profit Giving back has … [Read more...]

How I Got My Book in a Celebrity Magazine’s Hot Sheet!

December 23, 2008 by Sally Shields

… [Read more...]

The Publishing Journey

August 31, 2008 by Sally Shields

I always knew I wanted to write a book, but it didn't seem feasible from all of the stories I'd heard about how impossible it was to get a book published. So, when I decided to try anyway, I went the traditional route, and contacted over 100 literary agents.  As the process evolved, I realized just how difficult it truly was. Then, I slowly realized that even if I was … [Read more...]

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