In the book business, timing really is everything. Having plenty of lead time is essential when launching a new book. … [Read more...]
How Do You Create a Timeline for Book Publicity?
To create a plan for book promotion, you will need to start with setting a publication date. Understandably, there is a great deal of confusion about what a publication date - or pub date - really is. … [Read more...]
Book Promotion – Is it Ever Too Late to Promote a Book?
While advance planning is an important component of book PR, the reality is that publishers and authors often find themselves with great projects and little lead time to do the advance work. Whether your book is close to -- or even past -- its publication date, do not despair. … [Read more...]