Our fledgling publishing company needs to reach out to our audience (figurative artists) and generate awareness of our first book, Art Models. As a result, I took many of the PMA-U "Marketing Track" courses, while my wife and business partner Maureen soaked up advice on business theory, planning and budgeting … [Read more...]
Micro-Pubs Deliver Flavorful New Books
"It's the micro-brew of the literary world- individually crafted, often a labor of love and always full of flavor," said Douglas Johnson, co-owner of a small publishing company (Live Model Books) in rural southern New Hampshire, as he talked about the books being produced by fellow small publishers. … [Read more...]