So, you’ve written the book, you’ve edited, deleted, cut, paste, cried, given-up, started again and you’re finally there. The book is going to be printed – either by a publisher or by the self-publishing route. Now we have to sell it. As I mentioned in my 10 Do’s and Don’ts of Selling Yourself and Your Book, it is imperative to plan not only who you are going to pester – … [Read more...]