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6 Ways to Increase Your Profits on Amazon

December 5, 2010 by Dana Lynn Smith

While we would all like to sell as many books as possible, maximizing profits is just as important. Here are six ways to potentially increase the profits you earn from Amazon.com. The Amazon Associates program is one of the most successful affiliate programs in the world. As an Associate, you can create affiliate links to place on your website for your own books and any … [Read more...]

Top Ten Ways Authors Can Use Twitter

August 3, 2010 by Dana Lynn Smith

Twitter is a great tool for building an author platform and promoting books. Here are some of the top ways authors can benefit from Twittering: 1. Help others by sharing information, while you gain a reputation as an expert. You can post links to helpful articles, recommend resources, and teach mini-lessons. 2. Meet potential customers and stay in touch with existing … [Read more...]

Promote Your Book on Facebook With a Fan Page

March 3, 2010 by Dana Lynn Smith

On Facebook, "Profiles" are strictly for people. Facebook's rules require that you register your Profile in your own name. If you use the name of your business or book, you risk having your account canceled. A Facebook "Fan Page" or "Page" is designed for business use and it's a great way to promote your book. You can set up a Fan Page for your business, book, or even a … [Read more...]

Top 10 Book Promotion Strategies for 2010

January 16, 2010 by Dana Lynn Smith

A recent survey reveals that authors and publishers are anxious to leverage the benefits of social media marketing as they promote their books in the coming months. According to Dana Lynn Smith of The Savvy Book Marketer, nearly all – 94 percent of the respondents – said they plan to promote their books with social networking and other social media this year. "Online book … [Read more...]

Promote Your Book in Virtual Reader Communities

August 21, 2009 by Dana Lynn Smith

Reader communities are a specialized type of social networking site where readers and authors network, and readers recommend books to others. For authors of fiction and children's books, reader communities may be even more useful than the more general social networking sites like Facebook. Many reader community sites allow authors to set up a profile page to promote … [Read more...]

8 Ways to Use Blogging as an Interactive Marketing Tool

August 14, 2009 by Dana Lynn Smith

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Build Your Author Platform with Online Forums

August 7, 2009 by Dana Lynn Smith

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Ten Steps for Developing a Social Media Marketing Plan

July 31, 2009 by Dana Lynn Smith

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Six Ways Authors Can Promote on Facebook

July 24, 2009 by Dana Lynn Smith

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How to Promote Your Book with Online Photo Sharing Websites

July 17, 2009 by Dana Lynn Smith

There are lots of possibilities for using photos and other images to promote yourself and your book: Upload several versions of your proposed book cover, logo design, or blog header, then ask your friends, followers, ezine subscribers, and blog readers for feedback. Upload your book cover when you're promoting your book launch, and include a link in your tweets and social … [Read more...]

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