Promote Your Book on Facebook With a Fan Page

On Facebook, “Profiles” are strictly for people. Facebook’s rules require that you register your Profile in your own name. If you use the name of your business or book, you risk having your account canceled.
A Facebook “Fan Page” or “Page” is designed for business use and it’s a great way to promote your book. You [...]

Let Your Characters Market for You in Social Media

Does your heroine have a Twitter account? Why not? Posting to social media sites in the voice of your characters gives you another way to interact with readers and get them involved in your story. This works especially well for series characters, where the character’s relationship with the audience builds with each book. Social media [...]

Use My 4/12/3 Technique for More Book Sales

A large part of social networking is the grouping of individuals into a particular group of interest. People join websites like Facebook and MySpace to find people of similar interests. All social networking websites allow users to connect to each other via buttons and groups. The more friends you have on these websites, the bigger [...]

Ten Steps for Developing a Social Media Marketing Plan

Marketing through social media can be a great way to promote yourself and your book, but you’ll save time and be more effective if you do some planning before you dive in. Below are some steps for developing an effective social marketing plan.

1. Think about the other promotional tactics you are already using and how [...]

Is Social Media Useful?

Can you find work as a freelance writer through social media sites? With sites like FaceBook, MySpace, Twitter and more, you can make contacts, but finding work still isn’t easy. Finding work depends on the individual writer, their education, their experience, and how proactive the person is.
Making contacts and being helpful whenever possible, is what [...]

Six Ways Authors Can Promote on Facebook

Many Facebook users never venture beyond their profile, but there are several other ways to gain visibility on Facebook. Here are some suggestions for getting the most from this powerful networking tool:
1. Be sure to take full advantage of the promotional opportunities on your profile page. Just below your photo is a small box where [...]