JP Jones – Market Yourself: A Beginner’s Guide to Social Media

What is your most recent book? Tell us a bit about it.

Market Yourself: A Beginner’s Guide to Social Media

Tell us something about yourself.

I own and operate a full service graphics house. We work with clients on a variety of projects from Websites to printed materials. A lot of the information in this book came from things I’ve learned as a result of working with clients for 8+ years.

What inspired you to write this book?

This book was birthed While I was teaching a course at a local university regarding social media. This generation had grown up using the computer and were no stranger to social media but they had not been taught how to apply it from a business perspective.

Do you have any writing rituals?

For me writing its easiest early in the morning. I wake up with ideas and raring to go! once I get those thoughts out by afternoon, the idea of writing is daunting.

Did you learn anything from writing and publishing this book? What?

From the perspective of the writing process I’ve learned to get all of my thoughts out and then go back and tweak them and adjust as needed. This allows me to write faster and keeps my thoughts more coherent. Because I work in the publishing industry the publishing part of it was not as much of the obstacle for me but like anything else and it’s my book suggests, marketing the product is the hard part.

If you were doing it all over again, what would you do differently?

I am currently working on my second book, a spin on traditional marketing that should be ready for publication sometime this summer. One thing I’m doing differently is a lot of dictating. It’s amazing how much wear and tear on your wrist and arms it saves!

What types of books do you like to read?

Personally I love a good mystery, and being the technical geek that I am—anything that has to do with marketing, advertising, PR, design, etc. I also love encouraging, inspirational books with religious themes.

Are you working on your next book? What can you tell us about it?

Yes. My second book is going to be a 31 day marketing plan, the book is aptly entitled 31 Days of Marketing and should be available for sale at the end of the summer. This book will walk readers through marketing a single product one day at a time—in a 31 day plan to be accomplished in a single month.

What is the best advice you could give other writers about writing or publishing?

If you’re thinking about going with a publisher make sure you have the rights to market your own book and do not have to depend on them to market for you. if you’re going to be self-publishing or using a print on demand solution, make sure you have a professional help you to get the book set up the cover designs and ready to print. It will make all the difference in actually selling that book.

Who is the perfect reader for your book?

Anyone who is looking to learn more about social media and how to use it to market themselves personally or a business they’re part of, etc.

Where can readers learn more about you and your book?

More about my book can be found at www.marketyourselfthebook.com