If you’ve ever been impressed by the number of followers someone has on Twitter, I have a newsflash for you: it doesn’t matter. The thing is, you can buy followers (no, I’m not kidding) sort of like buying mailing lists. How effective is buying followers? Well, let me ask you: How effective was the last…
Category Archives: Social Media
LinkedIn Secrets – 3 Reasons You Are Not Making Money on LinkedIn
Only a few internet marketers and companies are successfully getting more clients each and every single day from LinkedIn … find out their secrets to attracting clients that are ready, willing and able to invest in their products or services…
10 Ways to Market Your Book on Twitter
1. Use keywords. When setting up your Twitter account, you’ll want to ensure you reach the right people (as in, those who may already have an interest in your book), so use keywords to target potential customers. And consider using your real name (or pen name, whatever is on the book) for added credibility. 2. …
How to Use Facebook Groups to Promote Your Book
Writing a book is no easy feat. It can take months or even years of your life to finish writing and editing your masterpiece. And once your tome is complete, you will probably face an uphill battle in getting it out to the public. In bygone days, publishers were responsible for promoting your work, sending…
Bloggers and Social Media Producers – The New Influencers
Bloggers have influence and major players are reaching out to influence them. Consider these events at BlogWorld: General David Patraeus took time out from defending our country to welcome people to BlogWorld and to thank bloggers for supporting the troops and their families. BlogWorld held a separate track for military blogs. Other tracks were for…
Making the Most of Social Media
Social media, according to many entrepreneurs, is the best thing that ever happened to small business. It streamlines market research, makes it easier to locate valuable contacts, allows for completely-free-of-charge “advertising,” and helps new customers find you. However, as with any popular venue it’s easy to pass unnoticed unless you work hard to stay visible….
Top Ten Ways Authors Can Use Twitter
Twitter is a great tool for building an author platform and promoting books. Here are some of the top ways authors can benefit from Twittering: 1. Help others by sharing information, while you gain a reputation as an expert. You can post links to helpful articles, recommend resources, and teach mini-lessons. 2. Meet potential customers…
Do Good Deeds as Part of Your Online Book Marketing
Effective branding of yourself or your book online takes repeated exposure to your target audiences. And continually tweeting “Buy my book” on Twitter or writing this same thing for your Facebook updates is not an effective way to build a relationship with people who might then buy your book. If anything, constantly “pushing” your book…
How to Plan a Virtual Party
Planning a Virtual Book Launch, a Virtual Book Birthday or a Virtual Book Tour are great compliments to a book marketing campaign. They are free, effective, and can stick around in the blogsphere forever to immortalize your book and marketing efforts. Anyone can throw a Virtual Party for any reason and the set up is…
Keep a Personal Touch Online: Social Networking Tips for Writers
Have you ever had someone tell you they were slammed with work, only to find their Facebook page full of frequent frivolous activity? Or maybe you have been surprised by a rude, off-the-cuff remark on Twitter? Social networking offers boundless potential for authors and writers to promote their works to a wide audience online. Just…
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