Selling Books with Friendster
I recently stumbled across a great website for book marketing called Friendster. It’s very popular in Asia, but is quickly making a presence in the U.S. The great aspect of Friendster is you can easily search for highly targeted friends. When you do a friend search, you can even group people by age category. The [...]
Sell More Books with Twitter Hashtags
So you understand the basic concept of Twitter and even send a tweet or two a week. Good for you! That certainly helps with your book marketing. Knowing how to write a book, is different than knowing how to sell it. Twitter is not only good for keeping in touch with customers, but you can [...]
Promote Your Book in Virtual Reader Communities
Reader communities are a specialized type of social networking site where readers and authors network, and readers recommend books to others. For authors of fiction and children’s books, reader communities may be even more useful than the more general social networking sites like Facebook. Many reader community sites allow authors to set up a profile [...]
Use FriendFeed to Find a Ton of Customers
FriendFeed.com is a website that in one place aggregates your friend’s (or potential customer’s) streams from across different social sites. In other words, from one user, you can view real-time updates from Twitter posts, Facebook updates and tons of other websites. FriendFeed can be an extremely useful website for finding your target audience and selling [...]
8 Ways to Use Blogging as an Interactive Marketing Tool
Here are some ideas for using blogging in social and interactive ways: 1. Encourage your readers to share your content with others. Make it easy for readers to share your content by adding “share” buttons from http://sharethis.com or http://www.addthis.com. Then ask readers to share by including text at the end of your best posts such [...]
Use My 4/12/3 Technique for More Book Sales
A large part of social networking is the grouping of individuals into a particular group of interest. People join websites like Facebook and MySpace to find people of similar interests. All social networking websites allow users to connect to each other via buttons and groups. The more friends you have on these websites, the bigger [...]
Build Your Author Platform with Online Forums
Forums are online communities where people who are interested in a particular subject can ask questions, offer solutions, and share experiences. They are also called discussion groups, list serves, bulletin boards, and newsgroups. Some are web based and others function as email lists. Forums are free and they are a great way to network with [...]
Customers Falling from the Sky
To be a successful author, you have to know what resources you have available to you and be able to capitalize on those resources. One of the great marketing possibilities for authors is social networking, but many authors don’t touch this avenue of marketing. If you think Facebook, Twitter, MySpace and the dozens of other [...]
Ten Steps for Developing a Social Media Marketing Plan
Marketing through social media can be a great way to promote yourself and your book, but you’ll save time and be more effective if you do some planning before you dive in. Below are some steps for developing an effective social marketing plan. 1. Think about the other promotional tactics you are already using and [...]
Is Social Media Useful?
Can you find work as a freelance writer through social media sites? With sites like FaceBook, MySpace, Twitter and more, you can make contacts, but finding work still isn’t easy. Finding work depends on the individual writer, their education, their experience, and how proactive the person is. Making contacts and being helpful whenever possible, is [...]
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Resources and information for authors, self-publishers, independent publishers and other interested in writing, publishing and selling books and ebooks.
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