Online press release distribution has not lost its power to create buzz and brand awareness. In fact, in speaking with many business professionals who have used our distribution partner’s press release services, we’ve been told: * Their press releases were picked up by 40+ online sites and media news stations. * Their press release placement…
Category Archives: Social Media
Marketing with Relationships
Everyone wants to be a successful author – even people who’ve never written a book. Mention television and movie deals and people even start salivating. But those of us who have actually published know there is a vast distance between getting an ISBN number and actually selling books. For most of us the numbers, at…
Google+ Tips for Authors
Just when you thought you had a handle on Facebook, Linked In, Twitter, blogging, etc., now enters Google+. Should you add yet another social networking activity to your day—and more importantly, will it help you create awareness about a book? First, what is Google+ and why was it created? Essentially, Google+ wants you to create…
How To Use Facebook To Market Your Book
Facebook is a great marketing tool for any author and if you’re not using it, you’re losing sales! Using Facebook for book publicity is both easy and effective and following these few simple steps will help boost your sales and expand your market. STEP 1. Create a “Fan Page” for your book What is the…
Create Involvement With Your Readers
If readers love your first book, you have the opportunity to make them lifetime fans of your work and your related products and services. Guerrillas know that it costs six times more to attract new fans than it does to sell to satisfied readers. So when you add new readers to your network of fans,…
How Authors Can Tweet Their Book to Success
Congratulations, you’ve written a book. Good for you! Now, do you think you can use 140 characters to successfully promote it? After all, what good is your book if no one (except your family) reads it? Twitter is a great tool to utilize while shamelessly promoting your book. As with most things, successful book promotion…
LinkedIn Marketing Debate – Should You Think of Your LinkedIn Profile as a Resume
Recently I read a LinkedIn article for small business owners that stated, “You should think of your profile as an online resume.” I could not disagree more. And, when you are done reading this article, let me know what you think! Now, while you think whether or not your LinkedIn profile should be regarded as…
LinkedIn Profile Secrets – The #1 Reason Why Your LinkedIn Profile Fails to Attract More Prospects
Here is how you can Improve your LinkedIn profile headline and attract more clients and gain instant credibility…
Social Media Outsourcing Guide – How to Choose the Right Social Media Consultant for Your Business
With the strong emergence of social media in the internet marketing world, every Tom, Dick and Harry has come out saying they are social media experts. They are feeding on the desires of entrepreneurs who do not have time to dedicate to developing their social media presence effectively. If you do not ask the right…
10 Ways to Rock on Social Media and Still Have a Life
It’s true: social media is here–and there goes your life! Well, maybe not entirely but it sure seems that way sometimes, doesn’t it? If you’ve held off joining the social media party because you were worried about what a time suck it would be, take heart! There are a lot of authors who feel the…
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