Category Archives: Self Publishing

How to Publish Your Book on Lulu

Whether you’re a budding literary master, an edgy new essayist, or just want to publish your personal memoir for your family, there are a number of self-publishing sites out there that can get a physical book into your hand in a very short amount of time, with little to no monetary investment on your part….

Accounting 101 for New Authors

Authors cannot just start spending money made from their books. The shrewd author who plans to sell books long-term needs to be careful with his or her money. Crunching the numbers will show that putting aside all your money from book sales to reorder and market your books is the best option. You did it!…

Self Publishing: Could It Be Your Big Break?

Do you have a literary work that you would like to publish? Have you considered self publishing your book? Self publishing offers a number of advantages that may not be readily apparent on first glance. Complete control of the presentation details of your book is the most important of these advantages. Obviously, if you have…

10 Mistakes Authors Make that Can Cost a Fortune (and how to avoid them)

When it comes to books, promotion, and book production I know that it can sometimes feel like a minefield of choices. And while I can’t address each of these in minutia, there are a number of areas that are keenly tied to a books success (or lack thereof). Here are ten for you to consider:…

Book Delivery and Book Storage – Where to Put All Those Books

Self-publishing a book is an enormous undertaking, and often little details can become big problems if they are not considered. Just what it means to publish a large number of books is something that must be fully understood before your books are delivered. Depending on how you have your books printed, you need to figure…

Self-Publishing Terms and What They Mean

The novice author looking to publish his or her book often finds that producing a book requires learning an entire new terminology, particularly in relation to what is or is not a self-publisher. Subsidy, vanity, self-publishing, and POD are terms often used interchangeably to mean the same or similar things, but these terms do have…

Should You Choose a Literary Agent or Self-Publish Your Manuscript?

It may seem that the most difficult part of getting your book published was writing the manuscript in the first place, but think again! Once you have finished your first novel, you have to make the important decision between getting a literary agent or deciding to self-publish. In the high-tech and innovative new world of…

Your Book Cover: What Kind of First Impression Does it Make?

1. A potential reader’s first impression of your book is the cover.

There is an entire psychology built around the concept of “first impressions”
that should be understood by anyone whose product (a book, in this case)
is just one among many in competition for the public’s attention.

2. Think of the cover of your book in terms of “product packaging” in the
same way that manufacturers regard the packaging of their products. The cover of your book is the “packaging”, the “box” (metaphorically speaking) that contains the “product”. The product is the story inside the “box”.

Approaching Agents & Publishers While Self-Publishing

Many nonfiction book writers ask how to approach an agent or publisher. Today the question is when to approach them. Traditionally, writers had to decide between selling out and self-publishing. Their considerations were often reduced to money, time and control. Money. If your publisher prints 5000 copies, the book sells for $19.95 and your royalty…

Covers Sell Books

Packaging is everything. Each year, corporations spend more than $50 billion on product packaging and design. $50 billion, not for the products themselves or for the wrapper but $50 billion just for the design of the wrapper. Everyone judges a book by its cover. No one reads the book before they make a buying decision….