The Best Business Card You Ever Had
“Keep in mind Jim, this is the best business card you’ll ever have.” That was my first lesson as a new publisher and it has served me well over the years. When my first book “Handbook to a Happier Life” came back from the printer, I called my friend Terri Lonier, author of the “Working [...]
Finding your Niche Market – How Authors Can Effectively Market Their Work
Almost everyone considers themselves to be a writer. Those who most appreciate the art will define it as a means of connecting to oneself, to others, to reality and to fantasy. This definition excludes no one. The book business, unfortunately, does. Industry experience teaches that every writer is not an author, and the difference between [...]
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Resources and information for authors, self-publishers, independent publishers and other interested in writing, publishing and selling books and ebooks.
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