How Authors Can Use Their Networks
Remember when networking was so popular there were networking groups everywhere you turned? I was living in Orange County, California, during those days and I belonged to networking organizations like Women In Management and breakfast clubs in which members gave each other job leads and I gave speeches on creativity to a dozen different kinds [...]
Selling Books with Friendster
I recently stumbled across a great website for book marketing called Friendster. It’s very popular in Asia, but is quickly making a presence in the U.S. The great aspect of Friendster is you can easily search for highly targeted friends. When you do a friend search, you can even group people by age category. [...]
The Best Business Card You Ever Had
“Keep in mind Jim, this is the best business card you’ll ever have.” That was my first lesson as a new publisher and it has served me well over the years. When my first book “Handbook to a Happier Life” came back from the printer, I called my friend Terri Lonier, author of the “Working [...]
Book Publishing – Three Ways to Get the Most Out of Writing Conferences
Writing conferences come in all shapes and sizes. Depending on the area, venue, and people’s budgets (both attendees and sponsors), an event may have a few hundred or a few dozen people show up. The Essence of Motown Conference, which I attended for the first time this year, was another victim of the Michigan [...]
It’s All About PR
“After you’ve written your book, found an agent, gotten a publisher, and your book is finally in the bookstores, five percent of your work has been done.”—Jack Canfield
You learn that, in the book world, PR is everything. When you walk into a bookstore, you are walking into a treasure house of 140,000 books. [...]
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Resources and information for authors, self-publishers, independent publishers and other interested in writing, publishing and selling books and ebooks.
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