Understanding Shopper Mentality

by P.M. Terrell

If you are considering a book signing, you should understand how people shop in different environments. Read more

Book Signings - Tips From A Road Warrior

by L. Diane Wolfe

Do the words “book signing” terrify you? Fear not! I thought writing The Circle of Friends the best part until I began making public appearances – now I cherish getting out and meeting the readers. As a book signing road warrior (150 stores in 2 years), I would like to offer you a few fresh ideas to help get your campaign off the ground. Read more

Book Tour Logistics

by Barbara DesChamps

I’ve heard too many horror stories from authors who arrived at their speaking gigs only to find that their luggage and/or books did not. In this article, I want to help you avoid those problems. Read more

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