Category Archives: Book Publishing

How to Compile Newsletter or Blog Articles into a Book People Will Pay For

Got content? If you regularly provide tips, advice, case studies or the like in a free newsletter or ezine or on your blog, you may be able to repackage these articles into a free-standing product that readers would happily pay for. Whether your audience is parakeet owners, paralegals or paranoid landlords, if your information can…

5 Rules Every New Author Should Follow

How to Avoid Common Mistakes and What to Do Instead This article is a follow-up to 5 Mistakes New Authors Often Make. If you are a new author, the whole process of taking your book from planning to promotion may feel like an obstacle course. But it needn’t be, if you follow five basic rules…

5 Mistakes New Authors Often Make

How to Avoid Common Mistakes and What to Do Instead If you are a first-time author, you may feel like a stranger in a strange land. Welcome to the world of book publishing. If you don’t know your way around, you may make wrong turns and unnecessary blunders, but you can also avoid these mistakes…

The Book That’s Inside You

My friend John Eggen has four keys to publishing success and his keys can apply to virtually anything: #1 – Find Time-Tested Systems #2 – Get Training #3 – Get A Team #4 – Get Coaching If you want to be a better business person, coach, consultant or speaker, you’ll follow those four keys. If…

Authors: Turn to Kickstarter to Launch Your Book

In Renaissance times and during other eras it was common for artists, sculptors and other creative people to recruit patrons and sponsors to fund their works so they could create masterpieces without worrying about such trivial matters as making a living. Today it also is important for creative people, such as writers, to recruit sponsors…

The 7 Deadly Sins Authors Make…And How To Avoid Them

The most recent data I’ve seen says that 99% of authors make less than $50,000. Sad but true. Want to find out how to end up in the 1% who make more? Keep reading and avoid these “deadly” sins that most authors make. 1. Going with a Traditional Publisher. Unless you are a fiction writer,…

What is Short Run Book Printing?

In today’s world of e-books and self-publishing, writers should know a thing or two about the short run printing process prior to finishing their most recent project. Understanding a few things about processes like short run book printing, book printing in general, and other print run types can help make the process easier, more profitable,…

What Happens Inside a Publisher, After I Sign the Contract?

Question: What happens inside the publishing house after I receive my contract and sign it? Answer: I’ve been asked this question many times–and unless you have personally worked inside a publishing house, it’s very difficult to answer it satisfactorily. The short answer is that a lot of activity is happening inside the publishing house after…

The Facts of Publishing Life

Every year I see a flood of emails and calls from authors and would-be publishers. 2013 is off to a rollicking start. For the first time, I got a call from a guy who said he had a manuscript written in longhand. In pencil. And it wasn’t finished. And he didn’t know what it was…

Top Ten Signs You’re a Lazy Author

If you want to be a successful author, you will be a busy one. Books do not sell themselves, and being lazy, whether it’s while writing the book or when promoting it, is going to end up with poor results. Here are some things not to do if you want to be successful as an…