Sell More Books by Developing and Leveraging Relationships
Relationships with other people and organizations that cater to your target market can be incredibly valuable in promoting your book. Here are some steps to developing and leveraging relationships:
1. Identify the places that your prospects turn for information about your topic.
Search the internet to compile a list of the top websites, blogs, ezines, magazines, newsletters, [...]
How I Got My Book in a Celebrity Magazine’s Hot Sheet!
About 6 months before my book was published, I had this dream of getting listed as “Hot Book of the Week” in a major celebrity magazine. So, I made a phone call to the editor and told her about my book. She seemed pleasant enough, as I mentioned that several A list celebrities were mentioned [...]
Book Marketing Blog Carnival - December 10, 2008
Welcome to the December 10, 2008 edition of the book marketing carnival.
Marketing and Online Marketing
Melissa Cassera presents Preparing for a Publicity Campaign posted at Cassera Communications Blog.
Joanna Penn presents Book Trailers: 11 steps to make your own posted at From Idea to Book, saying, “11 steps to making your free book trailer”
Peter Jones presents Marketing [...]
Writing Your Book is Just the Beginning
One of the greatest misconceptions harbored by writers is that the job is done when the book manuscript is mailed. While manuscript completion is a time to celebrate, it is also the time to switch hats. The book writer now becomes the book promoter.
A book is like an iceberg. The writing is the easier part; [...]
Author Library Events - Top Tips for Success
“I’ve recently been invited to speak at a library. Could you give me some help on what to expect and how to make the most of this opportunity?”
Glad to help.
Ask for an honorarium fee. If they do not have a budget for this ask about a “friends of the library” group that may help [...]
Future Trends of Publishing
To add to the problem, some bookstores are returning books before the 90-day window, waiting a week and then ordering more books. Now they have another 90 days to pay for the books and whatever they don’t sell they can return without losing a dime, according to the broadcast. More evidence that the publishing industry’s consignment model no longer works. Add to that decreasing book sales and you have a formula for disaster.
Keep Writing to Promote Your Book
Don’t stop writing now that your book is published. You can make more sales by writing to promote your book.
Adapt Part Of Your Book To Become An Article Or Short Story. Upload it to a content driven Web site, submit it to an e-zine, enter it in a contest, submit it to a publication, offer [...]
Get You and Your Book Noticed
Join a Networking Group – Whether it is your local Chamber of Commerce, a writers group or some other association that speaks to your passion and desire to get your book noticed, networking is a great way to let people know who you are. Pick a few that you really like and then show up [...]
Sell More Books with a Great Web Site
Your Web site is your best marketing tool. It is available to be reviewed 24/7. But before you market your Web site, make sure it has everything it needs to help you sell your book. It should include:
1. Home Page
About You section
About Your Book section
News and Media section
Easy sign up to [...]
Fear Not the Short Book Description
For a lot of authors the five most terrifying words they will ever hear is “What is your book about?” It’s not because they don’t know what their book is about. It’s because their book is about so much they don’t want to leave anything out.
The answer usually starts with a giggle and “Oh my [...]