Category Archives: Book Design

33 Book Cover Designers to Create Your Bestselling Cover

As a book publicist and book marketer I cannot caution authors enough – do not underestimate the importance of a book cover’s design.  Not only do potential book buyers judge a book by its cover but so do members of the media. Many reporters receive dozens of books every day! Do you really think they…

33 Ways to Design Your Book Cover

Your book cover is like a highway billboard. How’s that? It’s simple. Just as people are driving past a billboard at 70 MPH, shoppers in a book store are walking by your book sitting on shelf at the same relevant speed. Like a billboard, if you first don’t catch their attention you’ll never deliver the…

Find the Right Graphic for Your Ebook Cover

The cover forms readers’ first impression of your ebook, and the cover graphic can make or break your ebook. People decide in seconds whether or not they’re interested in a book. Whether in the bookstore or online that gives them about enough time to scan the title and graphics, which makes both critically important in…

Between the Covers of Your Nonfiction Book

There is more to a nonfiction book than a catchy cover and table of contents … much more. Wherever you are in the process of writing your book, if the chapters contain your message, everything else you write must attract, inform, clarify, or sell. COVERS Front cover: If the book is a hardback, it will…

Create Effective Back Covers

The content and business information on a book’s back cover will determine whether a store will sell the book and whether someone will buy it. Knowing the basics required for a back cover are essential for getting your book the attention it deserves. After the front cover, which grabbed the customer’s eye and got him…

How to Create Book Covers That Sell

Nothing is more important than an effective book cover to sell a book. The front cover must stand out to get people’s attention within a second or the sale may be lost. Here are a few key points to make sure your cover has what it takes to sell your book. As important as it…

Choosing Your Book’s Size

Choosing what size to make your book can be simple or difficult depending on the kind of book you are writing. Most importantly, you need to consider what your readers will want and what size will make your book sell. What size should your book be? Both beginning and longtime authors have to make this…

Your Book Cover: What Kind of First Impression Does it Make?

1. A potential reader’s first impression of your book is the cover.

There is an entire psychology built around the concept of “first impressions”
that should be understood by anyone whose product (a book, in this case)
is just one among many in competition for the public’s attention.

2. Think of the cover of your book in terms of “product packaging” in the
same way that manufacturers regard the packaging of their products. The cover of your book is the “packaging”, the “box” (metaphorically speaking) that contains the “product”. The product is the story inside the “box”.

Eight Tips for Better Book Cover Design

As a design educator, I’m often asked to critique book covers. The most common stumbling block is typography. Here are some simple tips for designers and do-it-yourselfers. 1. Title text often tends to crowd the space. Ideally it should either sit comfortably within the cover and have some breathing room, or alternatively, it should expand…

How Not to Drive Your Book Designer Crazy

Many authors have plans for how they want their books to look, but just as too many cooks in the kitchen can ruin a meal, so too much detail and an author’s attempts to micromanage the process can create confusion in designing a book. When authors finish their books, they may have ideas for how…