Your Book Is Judged by Its Cover — 7 Tips for Effective Internet Book Selling

Books have always been judged by their covers. In a bookstore you look at the cover first, then turn over the book to read the back cover. Or maybe you next read the inside front and back flap covers of a hardcover book.

Now, though, many of us judge a book by first seeing it on the Internet — even if we ultimately buy the book in a bookstore using a 30% off coupon.

Getting Your Book Ready to be Noticed

So…You’ve done the final edit. Now what?
Among the many steps you still have to take is: page design.
Page design? Big deal you might say. What I need is a great cover for my book.
Your potential reader has perhaps 5 seconds to look at your cover. Maybe 10 seconds or more to read the back of [...]

Create Powerful and Compelling Back Cover Copy That Sells Books!

Note: The following guidelines are for non-fiction. Fiction, where you simply need to entrance someone with a good story line, would be different.
Think about how you buy a book. You pick it up, look at the cover, and if you like the visuals, title, and subtitle, it’s because something resonates in you; something about [...]

Book Cover Design: Finding and Working With a Book Cover Designer

Finding a designer is easier than ever, now that the internet is literally at our fingertips. But how do you determine whether a designer is qualified or if they will provide good customer service?