Category Archives: Blogging

Build Your Platform by Guest Blogging

You’ve already heard a great deal about building your platform and especially about the benefits of blogging and writing articles to demonstrate your expertise to your audience. Still, you’re always looking for more ways to drive traffic back to your online presence, and ultimately to the bookstore to buy your book.  Another excellent way to…

How to Bond with Your Readers with Blogs and Newsletters

Consultants and coaches spend countless hours thinking of new ideas to write for their newsletters and blogs. They all want to create a new idea and hop on a new trend. After all, we all want to be thought of as smart and helpful. But did you know that the best way to bond with…

How to Plan a Virtual Party

Planning a Virtual Book Launch, a Virtual Book Birthday or a Virtual Book Tour are great compliments to a book marketing campaign. They are free, effective, and can stick around in the blogsphere forever to immortalize your book and marketing efforts. Anyone can throw a Virtual Party for any reason and the set up is…

How to Promote a Self-Published eBook

One of the most-asked questions I get from writers who have never written and published an eBook before is, “How would you promote a self-published eBook?  Where would you go to even begin selling a product that hasn’t the backup from a traditional or otherwise publisher?” Well, that’s two, but many writers balk at attempting…

How to Get Your Book Reviewed on Blogs

Book reviews are an easy and effective way to promote your book. People like hearing about new books and what others think of them. You’ve probably seen book reviews published in your local newspaper or in your favorite magazines. You may even have seen them on T.V. during news or talk shows. Those are all…

Blogging a Novel

Sometimes, you just give in to peer pressure. I have always had the writing bug. However, I never pursued this endeavor until many family and friends said it is time to write a book. But, never really explored this “art” until October of 2008. That is when I started writing my novel, “Diary: Alone on…

8 Ways to Use Blogging as an Interactive Marketing Tool

Authors Blog For Free on Amazon

If you are the author of a book, ebook or audio product available on Amazon.com, you can have a blog on the Amazon site through Amazon Connect. Amazon Connect can bring more people to your product page where they can learn about and buy your book, it can inform customers about your upcoming events and…

Keep Writing to Promote Your Book

Don’t stop writing now that your book is published. You can make more sales by writing to promote your book. Adapt Part Of Your Book To Become An Article Or Short Story. Upload it to a content driven Web site, submit it to an e-zine, enter it in a contest, submit it to a publication,…

How I Fell in Love with the Book Marketing Potential of a Virtual Book Tour

Before my book MRS. LIEUTENANT: A SHARON GOLD NOVEL came out in April (2008) I had come across the idea of a virtual book tour – where during a specific period of time an author’s book is featured on various blogs.  Sounded terrific, except the price was way out of my budget. Then when my…