Category Archives: Blogging

Author Blogging Interview on Authors Access

Last week, Irene Watson and Victor R. Volkman interviewed me about author blogging for their Authors Access podcast. Listen and learn whether blogging really sells books, the best way to set up a blog (and what you should never do), blog ideas for fiction and non-fiction authors, how to find the time to blog, guest…

Get Quality Backlinks with Blog Commenting [VIDEO]

Blog commenting can be a good strategy for getting links and traffic to your blog. Commenting is most effective when (1) you comment on blogs in the same niche as your blog and (2) the links are do-follow, meaning that the search engines give you credit for the links. The problem is finding the blog…

Selling Books by Blogging

Blogging is one of the most popular strategies for marketing books today. But blogs must engage your readers if they are to be effective. Here are some simple strategies to make your blog connect with readers so you can sell more books. I’ve heard many people in the publishing industry say, “Every author must have…

Win CommentLuv Premium – Free Giveaway!

Update: The giveaway winner is Liane at candlemakingdiy.com. When I recently redesigned SellingBooks.com I looked at several plugins and add-ons to manage comments in WordPress, and finally decided on CommentLuv. Not long after that, Andy Bailey released CommentLuv Premium and I couldn’t wait to try it. I liked the free version of the CommentLuv plugin,…

About the Author: Writing Your Author Biography

Many readers are humanistic, meaning they are curious and they are people-persons who want to know something about the author before they read a book. People buy books from people they like—or at least think they would like—based on what they know about the author from his or her biography. Creating an effective “About the…

Free and Self-Hosted Blog Platforms

Decades ago independent business owners and aspiring authors had to build a good, solid reputation by word of mouth only. This was difficult, especially for those who resided in small communities. For most, it took years before they finally got their first big break. In today’s technologically advanced world, it is possible for anyone to…

Publicity Made Easier

It is no secret that traditional publishers are leaving more and more of the publicity for a book to the author.  If you go with self-published or print on demand books, all of the publicity burden falls on your shoulders.  Trying to publicize a book while writing your next one can seem overwhelming.  It doesn’t…

Let Bloggers Create Publicity for You

Here’s a terrific strategy to add to your public relations toolbox. Promise yourself that you’ll add bloggers to the list of people who you will contact for publicity. I know, I know. Some of you don’t care about bloggers or what they write. You care about ront-page coverage in your local daily newspaper. Or an…

Getting Bloggers to Promote Your Book

Authors, don’t think about using bloggers to promote your book. Think about building long term relationships with bloggers to help sell a lifetime of books.

How to Comment on Blogs (and Drive Traffic Back to Your Author Website)

Everywhere you turn, you’re hearing about the power and influence of bloggers. They’ve taken over the Internet, and many rival traditional media as venues for authors trying to get their books in front of readers. Though guest blogging lets you take advantage of this trend, there is also another great way to get in front…