Blog commenting can be a good strategy for getting links and traffic to your blog. Commenting is most effective when (1) you comment on blogs in the same niche as your blog and (2) the links are do-follow, meaning that the search engines give you credit for the links. The problem is finding the blog…
Category Archives: Blogging
Selling Books by Blogging
Blogging is one of the most popular strategies for marketing books today. But blogs must engage your readers if they are to be effective. Here are some simple strategies to make your blog connect with readers so you can sell more books. I’ve heard many people in the publishing industry say, “Every author must have…
Win CommentLuv Premium – Free Giveaway!
When I recently redesigned SellingBooks.com I looked at several plugins and add-ons to manage comments in WordPress, and finally decided on CommentLuv. Not long after that, Andy Bailey released CommentLuv Premium and I couldn’t wait to try it. I liked the free version of the CommentLuv plugin, but the premium version blows it away! I…
About the Author: Writing Your Author Biography
Many readers are humanistic, meaning they are curious and they are people-persons who want to know something about the author before they read a book. People buy books from people they like—or at least think they would like—based on what they know about the author from his or her biography. Creating an effective “About the…
Free and Self-Hosted Blog Platforms
Decades ago independent business owners and aspiring authors had to build a good, solid reputation by word of mouth only. This was difficult, especially for those who resided in small communities. For most, it took years before they finally got their first big break. In today’s technologically advanced world, it is possible for anyone to…
Publicity Made Easier
It is no secret that traditional publishers are leaving more and more of the publicity for a book to the author. If you go with self-published or print on demand books, all of the publicity burden falls on your shoulders. Trying to publicize a book while writing your next one can seem overwhelming. It doesn’t…
Let Bloggers Create Publicity for You
Here’s a terrific strategy to add to your public relations toolbox. Promise yourself that you’ll add bloggers to the list of people who you will contact for publicity. I know, I know. Some of you don’t care about bloggers or what they write. You care about ront-page coverage in your local daily newspaper. Or an…
Getting Bloggers to Promote Your Book
Authors, don’t think about using bloggers to promote your book. Think about building long term relationships with bloggers to help sell a lifetime of books.
How to Comment on Blogs (and Drive Traffic Back to Your Author Website)
Everywhere you turn, you’re hearing about the power and influence of bloggers. They’ve taken over the Internet, and many rival traditional media as venues for authors trying to get their books in front of readers. Though guest blogging lets you take advantage of this trend, there is also another great way to get in front…
Build Your Platform by Guest Blogging
You’ve already heard a great deal about building your platform and especially about the benefits of blogging and writing articles to demonstrate your expertise to your audience. Still, you’re always looking for more ways to drive traffic back to your online presence, and ultimately to the bookstore to buy your book. Another excellent way to…
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