By and large the author promo videos I see on many websites do more harm than good. They are nothing more than the author sitting in front of a scratchy web cam bragging about the book. If you want to be professional, I would consider creating a high definition 3D author promo video. The trick…
Author Archives:
The Coolest Twitter App Yet
If you’re familiar with Twitter, you are certainly familiar with all the third party apps that enhance certain features of twitter (i.e. Tweet Deck, Monitter, etc). When you post your messages to Twitter, no matter which of the popular applications you use, did you realize that you’re giving away valuable real estate and backlinks to…
Authors – Make Money with Sponsorship
Authors can have a variety of extracurricular activities. Depending on how involved the author wants to be with his/her book, radio shows, speaking tours and other activities can create extra income. Each of these activities could have a sponsor associated with it. For example, if you have an online radio show at BlogTalkRadio.com, you could…
Sell More Books with OOVOO
Do you want a neat way to keep in contact with your customers? Try Oovoo.com. Oovoo allows you to have video calls with up to 3 people (free version) and more people with a paid version. Best of all, you can easily install a widget on your website. When a customer comes to your website,…
What Do Your Customers Want? Find Out With Skribit
If there is one thing I know, that’s book marketing, and from time to time I learn about a neat new tool that makes selling books online just a little bit easier. I would like to introduce you to Skirbit. Skirbit.com allows an author to easily add a small widget to their blog which gives…
Save Time on Social Media with OpenID
Authors, it is no doubt that you use multiple websites to market your book. Websites like MySpace, Facebook, Twitter, Digg, Technorati and more all require registration. It is important for you to have the same username for each social networking site. This not only reduces the stress of remembering 50+ usernames but prevents other people…
Selling Books with Friendster
I recently stumbled across a great website for book marketing called Friendster. It’s very popular in Asia, but is quickly making a presence in the U.S. The great aspect of Friendster is you can easily search for highly targeted friends. When you do a friend search, you can even group people by age category. The…
Sell More Books with Twitter Hashtags
So you understand the basic concept of Twitter and even send a tweet or two a week. Good for you! That certainly helps with your book marketing. Knowing how to write a book, is different than knowing how to sell it. Twitter is not only good for keeping in touch with customers, but you can…
Want to Get FREE Publicity for Your Books? Try Pitch Rate
As an author you are considered an expert in the field in which your book is written. The press is always looking for experts to interview, especially during a timely news release. For example, my book on Social Networking for Authors recently drummed up some good press as someone interviewed me about the popularity of…
Viral Video Marketing to Sell More Books
Viral videos are a great way to sell books. According to Wikipedia “A viral video is a video clip that gains widespread popularity through the process of Internet sharing, typically through email or Instant messaging, blogs and other media sharing websites. Viral videos are often humorous in nature”. There are three key points to consider…