Are you feeling stuck when it comes to promoting yourself and your business? If so, you are in good company. A recent study showed that women fall short of men in the area of self-promotion. While this study focused on women in corporate America, I believe the same is true for women in business for…
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How to Generate Leads with Articles
Writing and distributing articles is an extremely effective way of generating leads and building your business. Article marketing is a term that means that you write articles on topics that your target market is interested in and submit them online to search engines. When people search for advice or information online regarding your topic, a…
Ten Ways to Increase Your Visibility in 15 Minutes or Less
Everyone is stretched for time these days. Yet, you’re smart enough to realize that you need to spend time marketing your business. Here are some quick things you can do to get some momentum as you work on more involved ways to raise your profile and build your brand. Write and Distribute Press Announcements. I…
Make the Most of Giving Your Speech for Free
So you have decided to start using public speaking to increase your visibility. Great idea! Speaking is arguably one of the best ways to raise your star power and become known in your field. While just getting out from in front of your computer and in front of groups of your ideal clients is great…
Four Reliable Ways to Book Great Speaking Engagements
Public speaking is one of the best ways to get yourself out there in a big way and let people know who you are and how you can help them. If you’re interested in venturing into the world of public speaking but don’t know where to start, or if you want to boost the number…
Three Great Ways to Increase Your Visibility
Have you ever noticed that strategically accomplishing small things, one after the next, can quickly lead to much more than the sum of its parts? By taking baby step after baby step, you notice that soon you have a long trail of major successes and accomplishments behind you. The same is true about raising your…
Article Writing Made Simple
As a business owner, you probably know that writing articles on your topic of expertise and distributing them online is great way to publicize your business, increase your expert status and increase your newsletter/ezine list. If you like the idea of article marketing but don’t fancy yourself a writer, I have a simple technique that…
The Art of Raising Your Celebrity Profile
Have you noticed that a lot of people are talking about celebrity lately? Maybe it’s just my reticular activating system (RAS) sparking up ever since I recently started talking about how to “raise your celebrity profile.” (No, I didn’t make up the “RAS” – it just means that I’m just hyper-aware of this particular language…