Book Publicity Lead Time

by Maryglenn McCombs
In the book business, timing really is everything. Having plenty of lead time is essential when launching a new book.

How Do You Create a Timeline for Book Publicity?

by Maryglenn McCombs
To create a plan for book promotion, you will need to start with setting a publication date. Understandably, there is a great deal of confusion about what a publication date - or pub date - really is.

Book Promotion - Is it Ever Too Late to Promote a Book?

by Maryglenn McCombs
While advance planning is an important component of book PR, the reality is that publishers and authors often find themselves with great projects and little lead time to do the advance work. Whether your book is close to — or even past — its publication date, do not despair.

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