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6 Tips for Out of the Box Marketing & PR

1. Become, for all practical purposes, a stalker. If you’re trying to get you or your client noticed by a large television show, do as much research possible on the person you’re trying to contact. Find out who they really are: Google their name Find any organizations they belong to Research the type of shows…

Before Oprah – 5 Tips for PR Professionals Who’ve Struck Gold

The following is for hard working PR professionals and those who strive to promote their own work. When that golden day comes, and a producer or journalist calls you and says, “you’re going to be on the XYZ show,” or “you’re going to be featured in XYZ,” it pays to be ready with the appropriate…

Social Media and You – 5 Real Ways to Promote Your Book

Getting the word out about your book doesn’t have to be a chore and with today’s advanced technological communications platforms it can even be fun. It’s okay if your children still have to reprogram your microwave clock for you when the power goes out, this is advice that you don’t have to be a tech…