On Facebook, “Profiles” are strictly for people. Facebook’s rules require that you register your Profile in your own name. If you use the name of your business or book, you risk having your account canceled. A Facebook “Fan Page” or “Page” is designed for business use and it’s a great way to promote your book….
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A recent survey reveals that authors and publishers are anxious to leverage the benefits of social media marketing as they promote their books in the coming months. According to Dana Lynn Smith of The Savvy Book Marketer, nearly all – 94 percent of the respondents – said they plan to promote their books with social…
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