Is Self-Publishing for You? Only if you want to be assured that you will make money from your book

I wrote a book. It was published by a subsidiary of one of the world’s leading publishers. It sold 20,000 copies at $24.95 each, a total market value of almost $500,000. Yet my publisher judged it a failure – and it only netted me $2,311. Yes, you read that right: $2,311. On a book that [...]