29 Ways to Stay Creative

29 ways to stay creative-A1_Final

The folks at Creattica shared this infographic with 29 ways to keep your creative juices flowing. 1. Make lists. 2. Carry a notebook everywhere. 3. Try free writing. 4. Get away from the computer. 5. Quit beating yourself up. 6. Take breaks. 7. Sing in the shower. 8. Drink coffee. 9. Listen to new music. 10. Be open. 11. Surround yourself with … [Read more...]

Overcoming the Fear of Marketing

overcoming-fear

Remember the book, ? While attending a very good marketing conference hosted by Alex Goldfayn, author of , many people confessed to being afraid to market their services. That’s not unusual. Who among us hasn’t been afraid of rejection? Fear of not getting perfect results? Fear of not being perfect? Fear of success? (although that one always cracks me up!) Or … [Read more...]

5 Things Top-Selling Authors Know About Book Marketing

top-book-marketing

We work with thousands of self-published writers as well as bestselling authors like Steve Harvey and James Rollins. Some authors climb quickly to the top of the charts and sell thousands of books while others fight to sell just a few copies of their book. Working with various different authors has given us a measure of insight into the digital publishing process. There is … [Read more...]

The Write Start: A Guide to Nurturing Writing at Every Stage

the-write-start

As a writer, you may hope that your children develop the same love for writing that you have. One way to encourage a love of writing is to help your children become better writers. is a good guide to help parents share their love of writing in fun and engaging ways that the kids will enjoy. Even if they do not grow up to be professional writers, the skills they acquire will be … [Read more...]

The Halo Effect of Marketing

halo-effect

Here’s a question I get asked many times: How do I monetize the exposure I get from publicity? Any marketing tool is part of the marketing mix. The magic is in the mix, as Nido Quebin says. Or it is part of "marketing gravity" as Alan Weiss says. You have to write articles, blogs, guest posts, press releases, PR LEADS, books, white papers, and you have to make … [Read more...]

How I Became A Kindle Bestselling Author

bestseller

I recently launched two business books in a series on Kindle as an experiment. I wanted to see if all the Kindle hype was for real. To my delightful surprise, within just hours they reached #1 and #2 on the Amazon Kindle Bestseller list for the Business>Marketing section. I was thrilled! I want to take you through, step-by-step exactly how I achieve this. By the … [Read more...]

Using URL Titles for Promotion of a Website

url-titles

When I created my Essays on the Craft of Dramatic Writing! website in the late 90's (the title a reflection on what I'd learned from Lajos Egri's The Art of Dramatic Writing), my main and only impulse about urls was that they be short. So, for example, my essay on the movie Lethal Weapon was wdetect.htm. Short and sweet, but it had no link to the actual title of the … [Read more...]

What is Short Run Book Printing?

short-run-book-printing

In today’s world of e-books and self-publishing, writers should know a thing or two about the short run printing process prior to finishing their most recent project. Understanding a few things about processes like short run book printing, book printing in general, and other print run types can help make the process easier, more profitable, and overall, more enjoyable. … [Read more...]