Things Book Publicists Do and Do NOT Have in Their Control


Things Book Publicists CAN Control: Creation of quality press materials: As book publicists, part of our job is to formulate quality press releases in a format the media is accustomed to reviewing. We must tailor our materials to be concise, relevant to the target audiences, and effective in representing what makes a book and its author unique. Book releases should not … [Read more...]

Trudy Scott – The Antianxiety Food Solution


What is your most recent book? Tell us a bit about it. My first book is The Anti-Anxiety Food Solution: How the Foods You Eat Can Help You Calm Your Anxious Mind, Improve Your Mood, and End Cravings (June 2011, new Harbinger). You’ll find four unique antianxiety diets designed to help you address nutritional deficiencies that may be at the root of your anxiety and enjoy the … [Read more...]

About the Author: Writing Your Author Biography


Many readers are humanistic, meaning they are curious and they are people-persons who want to know something about the author before they read a book. People buy books from people they like—or at least think they would like—based on what they know about the author from his or her biography. Creating an effective “About the Author” page is a way to let people virtually meet and … [Read more...]

Rodney Bartlett – Tomorrow’s Science Today

Tomorrow's Science Today

What is your most recent book? Tell us a bit about it. Tomorrow's Science Today - Proposed Future Discoveries in Science, and How Everyone will see Everything Differently. This book reached #30 on Amazon's list of best-selling Cosmology books and has been nominated for a Global eBook Award. The ebook version (available on Amazon's Kindle) is about 35% longer than the most … [Read more...]

C. William Davis III – The Ticket Master

the ticket master

What is your most recent book? Tell us a bit about it. My most recent book is The Ticket Master (Return of the Forever Man). It is the third book in the Clive Aliston Mystery Series and the third part of a trilogy. The first book in the series was, "The Forever Man" and introduces you to Clive Aliston, a County Sheriff in southwestern Pennsylvania. He is a no-nonsense by the … [Read more...]

Tips for Authors: Holiday Gift Guide Submissions


While it seems too early to think about the winter holidays, if you’re interested in having your book placed in the holiday gift guides NOW is the time to get started. If you wait too long, you will miss the boat. Here are a few general tips submitting your book to holiday gift guides: 1) Know your desired outlets and their submission guidelines: The first step to … [Read more...]

Tom Stohlgren – Off Switch

Off Switch

What is your most recent book? Tell us a bit about it. My latest novel is entitled Off Switch. It’s a story about a lovable high school teacher who passes out in an Irish pub and is sentenced by his wife to an ultra-strict Catholic rehab center. If he doesn’t convert and complete the four-week program, he can kiss his wife and daughter goodbye. Instead, he takes an … [Read more...]

Free and Self-Hosted Blog Platforms


Decades ago independent business owners and aspiring authors had to build a good, solid reputation by word of mouth only. This was difficult, especially for those who resided in small communities. For most, it took years before they finally got their first big break. In today’s technologically advanced world, it is possible for anyone to build a huge network in a short period … [Read more...]

Carolyn Moncel – 5 Reasons to Leave a Lover

5 Reasons to Leave a Lover

What is your most recent book? Tell us a bit about it. 5 Reasons to Leave a Lover is my second book. It’s a collection containing a novella and two short stories focusing on love and lost. Ellery and Julien Roulet from my first book, Encounters in Paris, return— this time involved in an emotionally-charged love triangle, and along with two other couples, explore how … [Read more...]

Publicize Your Book (Updated): An Insider’s Guide to Getting Your Book the Attention It Deserves

For first-time authors or the seasoned pro, this is the absolutely essential how-to for getting publicity—totally updated and expanded. This indispensable guide from a book publicity insider offers everything authors must know to assist their publishers in publicizing, marketing, and promoting their books, including: • Effective networking • Defining a target readership • … [Read more...]