Authors of cook books have an advantage over traditional authors because they can employ a TV appearance to increase book sales. One of the best ways for cookbook authors to get this extra exposure is to demonstrate their capabilities by showcasing recipes and talent on an in-studio cooking segment on television. A lot of things…
Monthly Archives: September 2010
Gayle Slate – Dana’s Legacy From Heartbreak to Healing
What is your recent book? Dana’s Legacy: From Heartbreak to Healing – Strengthening Families of Children with Disabilities Tell us something about yourself. I am originally from Los Angeles and have lived in Del Mar (SanDiego) California for 18 years. I am a retired psychotherapist (2003) who has worked for over 38 years counseling families…
Book Titles Sell Books
A book title can make or break a book’s sales and popularity. In essence, the title is the book. It is a summary of the book, an encapsulation of all its content in a few words. It is a two-second advertisement for your book, so creating the best title possible is going to determine how…
Steve Gavatorta – The Reach Out Approach
What is your most recent book? Tell us a bit about it. The book is called The Reach Out Approach: A Communication Process for Initiating, Developing & Leveraging Mutually Rewarding Relationships. The book speaks to the fact that effective communication/human interaction is becoming a lost art and needs to return. In our fast paced, high…
Mike Saxton – 7 Scorpions: Rebellion
What is your most recent book? Tell us a bit about it. The title is 7 Scorpions: Rebellion. It is the first of a trilogy (book 2 will be Revolution and book 3 will be Retribution). It is a science fiction, post apocalyptic series set in the not-so-distant future. A mysterious dictator known only as…
How to be a Shameless (and Extremely Successful) Self-Promoter
In almost any industry that is creative or geared towards entertainment, you’re going to find that self-promotion is the name of the game. Let’s face it; a lot of people out there would like to have a job that allows them to work from home, set their own hours, and create something unique every day…
Marna Friedman – The Small Business That Could
What is your most recent book? Tell us a bit about it. The Small Business That Could For Women Listening to other people’s questions at networking events and meetings, a list of categories that seemed necessary for small businesses formed the outline for this book. A brief explanation of the topic and then some websites…
Income Streams for Authors
New authors often have the misconception that they will sell a million books and be wealthy for the rest of their lives. But the book is just the beginning; authors shouldn’t put all their eggs in one basket—better to use the egg to hatch more golden egg-laying geese. One book can lead to a product…
Edward Val – Black Rose; Dying
What is your most recent book? Tell us a bit about it. My most recent book is Black Rose; Dying which was published back in March of 2010. It’s a four-season spanning, tour-de-force collection of poems which range widely in forms and themes, from free to rhyming and off-rhyming verse to Haiku to several brief…
Give a Great Author Interview
You’ve probably seen them: those author interviews where there is no energy and the guest is as placid as the polar ice cap. Or worse: the author is talkative—too talkative—and runs over the host with wanton disregard. Guests like these are rarely invited back. The key to becoming a media darling and keeping the publicity…
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