Ten Steps for Developing a Social Media Marketing Plan
Marketing through social media can be a great way to promote yourself and your book, but you’ll save time and be more effective if you do some planning before you dive in. Below are some steps for developing an effective social marketing plan.
1. Think about the other promotional tactics you are already using and how [...]
Change your Habits, Change your Life – Six Techniques Get Out of Your Rut
Authors, like everyone can get into a rut. Think you’re in a rut? If you are pondering that question, then there’s good chance you’re in one. You must know the signs such as boredom, lack of get-up-and-go etc. The reason people get in a rut is that they do the same thing all the time. [...]
How Is a Hotel Room Like a Book Author Web Site?
Staying at the Hyatt near Disneyland I suddenly realized how similar the requirements for a customer-friendly hotel room are to the requirements for an easy-to-navigate Web site.
Here are just a few examples of the similarities:
Hotel: The decaffeinated coffee packets in the room had very small white type on silver background – almost impossible to [...]
Is Social Media Useful?
Can you find work as a freelance writer through social media sites? With sites like FaceBook, MySpace, Twitter and more, you can make contacts, but finding work still isn’t easy. Finding work depends on the individual writer, their education, their experience, and how proactive the person is.
Making contacts and being helpful whenever possible, is what [...]
Six Ways Authors Can Promote on Facebook
Many Facebook users never venture beyond their profile, but there are several other ways to gain visibility on Facebook. Here are some suggestions for getting the most from this powerful networking tool:
1. Be sure to take full advantage of the promotional opportunities on your profile page. Just below your photo is a small box where [...]
The 3 Types of Publishing – Pros and Cons
Going with a traditional publishing house is good for a person with an established platform (radio host, a speaker, someone with a huge newsletter following, etc.). The good thing about traditional publishing is that they take over, and do everything from editing, to cover design, but you lose creative control much of the time.
The [...]
PyroMarketing – The Secret of Book Marketing Success
Book marketing professionals know the secrets of success that drove the sales of Rick Warren’s The Purpose Driven Life to a chart-busting best-seller and Mel Gibson’s “The Passion of the Christ” into a huge cinema phenom. Those of us in the business understand that sales of both blockbusters were driven by techniques outlined in a [...]
Book Marketing Blog Carnival – July 22, 2009
Welcome to the July 22, 2009 edition of the book marketing blog carnival. We have a light edition this time, due to a mixup with the BlogCarnival site. (My bad.) However, the submissions we have are interesting and useful–and be sure to check out the articles here at SellingBooks.com. We have been adding lots of [...]
Writing Tips For Novelists – Inserting Dialogue to Improve Narrative Pacing
It would be nice to relate that few writers ever have pacing issues, but as any novelist knows, the story’s tempo is often–as it should be–on the forefront of an author’s mind.In the writing workshops I facilitate that are sponsored by the Palm Beach County Library System, budding authors often ask about ways to better [...]
What Economic Crisis?
1. Do What you Love
When you are doing something that takes you into what Deepak Chopra calls “Timeless Awareness” you will get supercharged and not think about time or money. It will bring you internal satisfaction that transcends the fleeting negative feelings that come with thinking about money or the lack-thereof.
2. Partner with a Non-Profit
Giving [...]
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Resources and information for authors, self-publishers, independent publishers and other interested in writing, publishing and selling books and ebooks.
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