Selling English-Language Books in China

The Chinese are obsessed with English. Up to one fifth of the population (260 million people) is learning the language. Gordon Brown, the British finance minister, observed on a trip to China in 2005, in two decades China's English speakers will outnumber the native English speakers in the rest of the world. The appetite for English language materials seems insatiable. It is … [Read more...]

Freelance Writing – Gaining Writing Experience

Some Catch-22, huh? In the writing business, you can't get published until you have some experience. If you can't get published until you have experience, how do you get experience?  How do you get publishing clips to show all those publishers who want to see "previously published clips"? … [Read more...]

Turn Publishing Setbacks Into Comebacks

If you are actively making an effort in publishing, you will certainly encounter some setbacks. The only question is how will you handle these setbacks. Will you quit or will you turn those setbacks into comebacks? Personally I recommend a comeback and here is how to do it. … [Read more...]

Buzz-Based Book Marketing

Once upon a time, people went to bookstores when they wanted to buy a book. Or at least, that was the theory. Actually, non-bookstore channels have been a big part of book sales for decades-at least since authors like Joe Karbo ("The Lazy Man's Way to Riches") back in the 1960s. … [Read more...]

Book Signings – Tips From A Road Warrior

Do the words "book signing" terrify you? Fear not! I thought writing The Circle of Friends the best part until I began making public appearances -- now I cherish getting out and meeting the readers. As a book signing road warrior (150 stores in 2 years), I would like to offer you a few fresh ideas to help get your campaign off the ground. … [Read more...]